Module 01 of 040 of 3 method steps reviewed
Define the research decision
Research expands endlessly unless it serves a recording decision. Name what the conversation should make clearer for a particular audience.
Three things to do before writing.
Check each step when you have applied it to the material you brought with you.
Put it to work
Write a three-sentence research brief: audience, decision, and what the recording must not assume.
Write enough to make the next decision easier. This is a working note, not a polished submission.
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