Course 21 / 4 working modules
One Interview, Seven Editorial Jobs
Find multiple genuinely different uses for one interview by changing the editorial job—not merely resizing the same clip.
Start module 1The question you will answer
How do I get more value from one interview without publishing the same point everywhere?
The thing you will leave with
A seven-job editorial map
A source map connecting seven possible editorial jobs to specific transcript evidence, audience needs, and formats.
Course outline
Four modules. One working draft.
Follow the sequence or open any module. Nothing is locked behind a completion score.
- 01Module 1 / 3 method steps + workpadRead the interview as a sourceForget formats during the first review. Mark claims, stories, decisions, methods, tensions, definitions, and unanswered questions.Open
- 02Module 2 / 3 method steps + workpadAssign seven editorial jobsUse a job taxonomy to create meaningful variation: explain, prove, teach, challenge, document, orient, and invite.Open
- 03Module 3 / 3 method steps + workpadChoose the right formFormat follows the information and context. A detailed method may need an article; a consequential distinction may work as a clip; a record may belong in a timeline.Open
- 04Module 4 / 3 method steps + workpadSequence the packageOrder pieces so they build understanding rather than compete. Lead with orientation, then deepen evidence, instruction, and dialogue.Open